media research agency
Ukrainian Advertising Market
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www.mediaplanning.com.ua Cortex ® Cortex ®
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Ukraine Media Market

Cortex (Ukraine, Publicis Groupe) presents list  of presentations (weekly or monthly basis)

1.Ukraine TV (weekly, tv viewing, top programs, TV channels share for different TAs)
2.Ukraine TV  Advertising (weekly, SOR, Sold WGRP`s, Top caregories, Top advertisers)

 

Welcome to Ukraine

Dear Madams/Sirs,

I would like to welcome you to the site reflecting Ukrainian Advertising (Media) Market.
Media Research Agency “Cortex” (a member of Publicis Groupe Ukraine) was set up in 2005 and our main spheres of work are:
- research of Ukrainian TV advertising market (short and long-term forecast):
by advertisers;
by categories;

research of non-TV media (OOH, Press):
by advertisers;
by categories;

- research of new media (INTERNET, Cinema).

Twice per year we present “TV advertising market (short and long-term period)”.  Here we analyze current macroeconomic  indices and how they influence the advertising market of Ukraine; we analyze the fulfillment of advertising budgets by different categories of advertisers; give our forecasts on development of advertising market.

If you want to know more about the situation in Ukrainian advertising market: TV channels (national and niche); fast-growing categories on TV; recent changes in ad law related to outdoor and press; situation with new media in Ukraine; situation with industry research for main media vehicles etc.  feel free to contact us at:
Andriy.kolesnyk@publicisgroupemedia.com.ua

 

New on site
35 2016, 35 weekly TV
• TV viewing in growing trend • Half of TV viewers are watching small TV channels • 1+1 lost share, other big channels are in growing trend
March 2008, Monthly overview March 2008
Most Top advertisers received more WRP’s in Q1 2008 compared to 2007. All news and changes in ranking are ahead. Most companies during Feb-Apr starting to changes marketing plans and move some activities to H2 2008.

In Section TV Analytics – Weekly overview – short analyze of week 18

In Section TV Analytics – Monthly overview – detail analyses of April and May

In Section Media Market – some detail information about TV media market  for period Jan – Apr 2008

Cortex Credentials

Do you want to know more about Cortex?  Please write to andriy.kolesnyk@publicisgroupemedia.com.ua and we send you our full Credentials in Eng

 

Our new presentation

TV advertising market: short and long term forecasts (till 2012 year)

Are you interested to have analyse of TV market send message to andriy.kolesnyk@publicisgroupemedia.com.ua

Special analyse